By Cláudio | Published: May 26, 2010
I will be honest, I did’t know much about BP before it’s “huge ambiental mess”, as this recent disaster has been named. I do know that BP isn’t 100% guilty of this mess, since no one can predict and accident of this proportion, nor predict that the tube to the oil basin would stay [...]
Posted in Comunication, Design Thinking, EcoDesign, Logo Design, Personal Projects | Also tagged beyond petroleum, bp, brand, british petroleum, design, greenpeace, logo, mexico gulf, oil spill, rebranding
Rebranding BP