Category Archives: Design Thinking
Rebranding BP
I will be honest, I did’t know much about BP before it’s “huge ambiental mess”, as this recent disaster has been named. I do know that BP isn’t 100% guilty of this mess, since no one can predict and accident of this proportion, nor predict that the tube to the oil basin would stay [...]
Also posted in Comunication, EcoDesign, Logo Design, Personal Projects Tagged beyond petroleum, bp, brand, british petroleum, design, environmental accident, greenpeace, logo, mexico gulf, oil spill, rebranding 1 Comment
We are responsible for this crap
David Airey, made a nice post at his blog today. He posted this video of William McDonough, talking about the responsible design. I really liked it, and since I do love this subject, I decided to contribute to the discussion. The problems of human development have gone far beyond acceptable, and a very tiny part [...]
Also posted in Comunication, EcoDesign, My Work Tagged design, Design Thinking, ecology, green Leave a comment
The Path for World Domination
They have already dominated the world. And we aren’t even seeing it. Google launched the Sidewiki application, and very little people noticed it. At least here in Brazil, almost no one knows about it. This application does one thing. It makes the whole internet a social environment. It’s true. Every single webpage can be commented, [...]
Also posted in Comunication, Geek Stuff, Tech Tagged google wave, sidewiki, social media Leave a comment
SmartPad – No glory for number two